In today’s competitive market, personal and business branding on LinkedIn is crucial for startup founders and scaleups alike. As your company's most visible representatives, having a strong LinkedIn presence can significantly enhance your company's credibility and attract valuable connections. Here are key techniques to master

In today’s fast-evolving technology landscape, businesses face mounting pressure to innovate quickly while managing resources effectively. For many organizations, particularly small and medium-sized enterprises, accessing high-level technical leadership can be a challenge. This is where a fractional Chief Technology Officer (CTO) can make a transformative impact, especially in the

Author: Moritz von Poser "I couldn't resist grabbing the new Musk biography by Walter Isaacson. The author had direct access to all the negotiations and the freedom to to publish the biography without further authorization from Musk. This gives the reader detailed insights into some of the

Seems like we never hear about failure. All online channels and motivational quotes say „follow your dreams”. We only hear about success stories, but hardly talk about bad decisions, lost funds or closed businesses. While I was working at an accounting firm, the most important skill I could gain was

Picture this: Most startups reach their first growth peak and then fumble. It's a harsh reality, but less than 1% of startups navigate the gap from Seed to Series C. And it's not because they've built a poor product, but rather because they'

Negotiations are everywhere - but is it just a matter of ripping off the other party? No, says Badr Moudden. And he invokes the tried-and-tested Harvard principle. The system is explained also by simple pictures. Not like this!  Bringing negotiations to a good end can be difficult. The Harvard method

Current situation In the past, there have often been supply bottlenecks in every industry, which in turn have led to very long delivery times or even complete failures. Many current circumstances lead to sales slumps for companies worldwide because they could no longer get important raw materials and other goods

What Is Customer Relationship Management? Customer relationship management is your company’s strategy for maintaining engagement with your clients and potential clients. The purpose is to personalize a business relationship, whether it’s B2B or B2C, in hopes that this personalized and strategic touch will result in more business. CRM:

Recently I was working with a client creating a new structure and grading system. During a discussion with the CEO of the company, I asked him, “How is the strategy and vision of the company communicated to your junior employees?” Surprised by my question the CEO said, “Why do my

Learn to forget or learn to remember? We don´t need to get informed, we already have all the information in our pockets. So it's time to get skilled – finally. A famous provider of online training material just mentioned in an interview that according to his own data